I’m a Creative Product & Content Marketing Strategist who is passionate about helping mission-driven organizations reach their goals. I love getting into the weeds, conducting research, and crafting content to help my clients convert leads, increase adoption and engagement, and delight customers. I’ve worked with industry-leading companies across sectors including healthcare, education, HR & worktech, media, fintech and more. Let’s chat!

IMG_0362.jpg
 

Areas of Expertise


 

Product & Content Marketing Strategy

Competitive Intelligence Research & Analysis

Product Messaging, Positioning & Differentiation

Market Research & Product Strategy

Copywriting & Content Development

Recent Projects


 

Product launch for major edtech company.

Revamped website for a policy tracking platform.

Promo & educational videos for new product launch.

Messaging & positioning guide.